MBA in Action

John Horsler, author and businessman, illustrates how you can take the MBA models used in the worlds top business schools to improve your own bottom line. MBA in Action is your unique guide to applying MBA models to revolutionise your business.

In MBA in Action you will discover how MBA models can help you to a clearer understanding of the business issues you face. You can use them to analyse the structures and data you already have to refine your business strategy. They are not simply classroom exercises, MBA models really work if you know how to apply them in the real world.

In this book you will also find lessons from real business situations - turnarounds, cash problems, development, buying, selling, merging and closing companies - and each situation is illuminated by an MBA model.

Esential reading for anyone considering - or already doing - an MBA and to the general business community and business students. MBA in Action aims to demystify MBA jargon and inject some humour into business life.

Through MBA in Action you will benefit from John's insight into a practitioner's experience of running different businesses for over 30 years, thus providing business education, MBA education and importantly, knowledge of how to apply this theory in the real world.

About the Author:

John Horsler is a successful businessman. Having grown from humble beginnings in life, he has risen from apprentice to manager to managing director in a variety of businesses. He has been a director of over 40 businesses both private and PLC's before taking ownership of companies for the last 15 years. His interest in business education developed after his own MBA at the OUBS where after passing with distinction, he lectured on the programme for a while.

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